Sunday 18 December 2016

What is "Link Rot"?

Link Rot
A measure of how many and what percent of a website's links are broken.
Links may broken for a number of reason, but four of the most common reasons are:
a website going offline
linking to content which is temporary in nature (due to licensing structures or other reasons)
moving a page's location
changing a domain's content management system
Most large websites have some broken links, but if too many of a site's links are broken it may be an indication of outdated content, and it may provide website users with a poor user experience. Both of which may cause search engines to rank a page as being less relevant.

No comments:

Post a Comment