Link
A citation from one web document to another web document or another position in the same document.
Most major search engines consider links as a vote of trust.
Link Baiting
The art of targeting, creating, and formatting information that provokes the target audience to point high quality links at your site. Many link baiting techniques are targeted at social media and bloggers.
Link Building
The process of building high quality linkage data that search engines will evaluate to trust your website is authoritative, relevant, and trustworthy.
A few general link building tips:
A citation from one web document to another web document or another position in the same document.
Most major search engines consider links as a vote of trust.
Link Baiting
The art of targeting, creating, and formatting information that provokes the target audience to point high quality links at your site. Many link baiting techniques are targeted at social media and bloggers.
Link Building
The process of building high quality linkage data that search engines will evaluate to trust your website is authoritative, relevant, and trustworthy.
A few general link building tips:
- build conceptually unique linkworthy high quality content
- create viral marketing ideas that want to spread and make people talk about you
- mix your anchor text
- get deep links
- try to build at least a few quality links before actively obtaining any low quality links
- register your site in relevant high quality directories such as DMOZ, the Yahoo! Directory, and Business.com
- when possible try to focus your efforts mainly on getting high quality editorial links
- create link bait
- try to get bloggers to mention you on their blogs
- It takes a while to catch up with the competition, but if you work at it long enough and hard enough eventually you can enjoy a self-reinforcing market position
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